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Website security basics for small businesses: a practical checklist

Short answer: Most small business website hacks exploit basics: outdated software, weak passwords and abandoned plugins. Use HTTPS everywhere, apply updates promptly, protect every login with a unique password and two-factor authentication, keep automatic off-site backups, remove unused plugins and accounts, and protect forms from spam.

Small businesses often assume they are too small to be targeted. In practice, most website attacks are automated: bots scan millions of sites for known weaknesses and exploit whatever they find. The defences are not exotic. They are basics, done consistently.

The checklist

1. HTTPS everywhere

Every page should load over HTTPS with a valid certificate, and HTTP addresses should redirect to HTTPS. Browsers label non-HTTPS pages “Not secure”, which costs trust as well as safety.

2. Prompt updates

Platform, theme and plugin updates often contain security fixes. Apply them promptly, after a backup, and test the site afterwards. Abandoned plugins that no longer receive updates should be replaced.

3. Fewer plugins and accounts

Every plugin is code you have to trust and keep updated. Remove anything you no longer use. Do the same for user accounts: former staff and old contractors should not still have logins.

4. Strong logins

  • A unique, long password for every account, stored in a password manager.
  • Two-factor authentication on the website admin, hosting, domain registrar and email.
  • Give each person their own login with only the access they need.

5. Backups you can actually restore

Automatic daily backups, kept off the main server, with several days of history. Test a restore at least once; a backup that does not restore is not a backup.

6. Protect forms

Use spam protection on contact forms, validate what visitors enter, and do not have forms email sensitive data such as card numbers or ID documents. Collect only the information you need.

7. Secure the domain and email

Your domain registrar account is a master key: if someone takes it over, they control your website and email. Lock the domain, turn on two-factor authentication and keep contact details current. Set up SPF, DKIM and DMARC records so others cannot easily send email pretending to be you.

8. Monitoring

Uptime monitoring, malware scanning and Google Search Console’s security issues report tell you about problems before customers do.

If the worst happens

  1. Put the site into maintenance mode.
  2. Change every password: website, hosting, registrar, email.
  3. Restore a clean backup from before the attack, then update everything.
  4. Find and fix how they got in, or it will happen again.
  5. Check Search Console for warnings and request a review once the site is clean.

Hosting, SSL, daily backups and security updates are part of every site in our $1,950-a-year package, so this checklist is handled for you. For the wider picture of keeping a site healthy, read what website maintenance includes.

Frequently asked questions

Why would hackers target a small business website?

Most attacks are automated. Bots scan the web for known weaknesses in software and plugins and break into whatever they find, regardless of the business’s size. Sites are used to send spam, host malicious pages or steal visitor data.

Is SSL enough to make my site secure?

No. SSL encrypts traffic between visitors and your site, which is essential, but it does not stop someone exploiting an outdated plugin or a weak password.

What should I do if my website is hacked?

Take the site offline or into maintenance mode, change every password, restore a clean backup, update everything, then check Google Search Console for security warnings and request a review if needed.

Keep reading

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Put this into practice

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Clarify the promise

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Reduce friction

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Keep the information current

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