“How long will it take?” is the second question owners ask after the price. The honest range is wide, but the stages are predictable and you control more of the schedule than you might expect.
The stages of a typical project
- Kickoff and goals: what the website must do, for whom, and which pages it needs.
- Content: the text, photos, logo and details that go on each page.
- Design: layouts for the home page and key pages, reviewed with you.
- Build: the pages are built, connected to forms and tested on phones and desktops.
- Review and revisions: you review, we adjust.
- Launch: the domain is connected, SSL is active and the site goes live.
Typical timelines
- One-page or very small site: days to a week or two.
- Small business site (5–15 pages): one to four weeks.
- Larger site, stores or custom features: several weeks to months.
Our standard is 7–14 days from kickoff for a typical small business site, assuming content and feedback arrive on time.
What causes delays
- Waiting for content. The single biggest cause. Collect your text and photos before kickoff.
- Slow feedback. A week between rounds adds a week to the project.
- Too many decision makers. Pick one person to give final approval.
- New features mid-build. Add them after launch unless they are essential.
How to launch faster
- Write down your services, prices and contact details first.
- Gather a logo and a handful of real photos.
- Choose one decision maker and a feedback deadline.
- Start with the pages you need now and add the rest later.
Ready to move? See our step-by-step process or start for $49.